Is Tech-Intel the 'Dark Side' of The Info Age?

We're living in a New Millenium, a New Age: the Information Age. This Neo-World is in conflict though. Info-war often features in headlines. Many readers will know that Neo was also the name of a character from a movie called 'The Matrix' ('neo' simply means 'new' in Ancient Greek). The film featured, alternate tech-intel 'augmented' realities. It was a world that predicted the use of AI for brutal social control - where AI was much more developed than at the time when the film was released. If there is massive international conflict over tech-intel between civilisations, then what's the upshot for normal people?

The information age comes with a massive, alegal surveillance programs which harvests data. This data can be used to categorize, and sub-categorize human beings for use in behaviour prediction and influence (control) algorithms. This allows for greater social organisation. This influence (just like that used by the advertising industry) is subconscious. It takes advantage of a mental structure which psychologist 'Jung' (Freud's student) termed the 'collective subconscious', although there may be culture-specific differences, almost all 'civilised' people may be, to some extent ,swayed by these influences, which we may term 'General Access Programming' (GAP). This is of course nothing new. The Native American Indian's had tribal 'medicine men', witch doctors and 'dream catchers' - these features are typical across all tribal civilisations - because they lack institutions (since Adam and Eve). Bob Dylan's 'Changing of The Guards', which is described as 'opaque', but which, perhaps strangely, is full of imagery for many people, also describes a place where the 'memories are protected' (and hence unavailable for recall). Video Games allow for more complex forms of influence, as does film. 'Sim City' and 'Second Life' were crude and early attempts at alternative realities, but the idea is there. Detailed books on the collective subconscious are difficult to find, even in the field of hypnosis because they fall into the category of witchcraft.